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WHEN WOMEN COME TOGETHER WITH THE LIKE-MINDED PURPOSE OF MAKING THE WORLD A BETTER PLACE, AMAZING THINGS HAPPEN.

What started as a gathering of 150 women in an El Segundo photo studio has grown into a collective movement of women from all over the globe who are dedicated to using their gifts, skills and talents to further the common good. We call this meaningful work, and it’s our team’s desire to create space for all those who identify as women to step into this kind of work.

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Meaningful work: Work done from a healthy, integrated life that not only allows for healthy growth but also impactful world change.

 
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founder of Yellow co.
joanna waterfall

Joanna Waterfall is the Founder of Yellow Co., an organization birthed from an idea that struck her one day while she was in the shower. With a degree in graphic design and digital media and a background in branding, Joanna believes that creativity, business, community and social impact should all go hand in hand. She and her work have been featured in publications such as Forbes, The Huffington Post, Darling Magazine, The Good Trade, LA Lady Magazine, Bossladies Magazine, and more. She’s motivated by the belief that women can change the world through stepping out of fear and into who they were created to be.

Connect with her here: INSTAGRAM • . EMAIL


DIVE IN DEEPER TO Joanna’s Story BY LISTENING TO one of her podcast interviews:

 

our heart ••• our vision