The Art OF Listening To Your Customers: How Radically Listening Helped This Tech Company with Martha Bitar Cofounder & ceo of flodesk

 
 
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>> LISTEN TO THE EPISODE HERE

Listen to this episode to hear:

  • Martha’s story of moving from content employee to tech entrepreneur

  • The surprising thing that led Martha to the decision to bootstrap vs. getting funding

  • The power of radically listening and tirelessly testing before launching

  • Why email marketing is NOT dead

  • How Martha has navigated leading a team through tough times

  • Why listening, testing and community are at the core of the FloDesk brand

  • The one thing Martha does before they make any new moves at FloDesk.

ABOUT MARTHA:

Martha is the CEO of Flodesk, a visually stunning and user-friendly platform that helps creators sell online and design emails people love to get. Martha is known for her passion for design, user experience, and helping small business owners succeed. She has been featured in Forbes and other publications for her entrepreneurial experience and expertise in email marketing.